Today, tourism is a very important industry all over the world and plays a significant role in the economic prosperity of countries. One of the important economic effects of development and expansion of job opportunities for different segments of tourism is the rapid growth of job creation, which has been effective in the society. A strategic plan provides individuals and groups with a way to deal for tourism development, which have many tourism capabilities in terms of with future threats and opportunities and their potential impact on the organization or community. Shahinshahr and Meimeh are among the suitable areas natural, historical and cultural attractions. The present study uses the strategies guideline for tourism development in the study area. Two different strategic planning process of tourism capabilities and functions of Shahinshahr and Meimeh and its surrounding environment, in order to determine practical along with the study of related texts and documents. Finally, after screening, techniques including Quantitative Strategic Planning Matrix (QSPM) and strengths, weaknesses, opportunities and threats (SWOT) were applied for this interviews with experts and activists in the field of tourism have been done study. To identify strengths and weaknesses, opportunities and threats, using the SWOT analytical model. Then, QSPM technique was used to prioritize the most important internal and external factors promoting tourism development in the region were identified. After obtaining the required information, the the strategies by completing a questionnaire and AHP in Expert Choice strengths, weaknesses, opportunities and threats of the region were weighed threats. Weighing the importance of internal and external factors based on AHP environment. The results of the SWOT showed that the tourism development plan is in the first part of matrix, ie the offensive or development strategy, which indicates the dominance of strengths and opportunities over weaknesses and the comprehensive plan of tourism is in the second priority of higher method also presented similar results to the SWOT model. The results of prioritization of strategies based on QSPM method showed that among the proposed region, especially overnight stay is in the first priority and a systemic view strategies, planning strategy to increase the length of stay of tourists in the and synergy to the tourism capacity of the city and surrounding environment in especially overnight stay in the second priority for tourism development in the importance. The results of prioritization of strategies by AHP method showed that a systematic and synergistic view of the tourism capacities of the city and the surrounding environment in the comprehensive tourism plan in the first priority and planning to increase the length of stay of tourists in the region, study area.
